Want to lose weight? Get thinner friends!

The scales may not lie, but the people standing on them do. That’s what researchers at the University College of Cork in Ireland found. They looked at why measurements of Body Mass Index (BMI) by doctors have been increasingly higher than the measurements given by patients over the past few years. Scientists have known for […]

How to survive pancake day if you are on a diet

Today is Shrove Tuesday, also known as ‘pancake day’ – a day which dieters usually love and loath at the same time. It’s a perfect example of the way, as human beings, our brain can cause us to be internally conflicted. Your head wants to stay strong on your diet, but your heart craves a […]

How DietAssist makes the 5:2 diet (intermittent fasting) easier

Ever since Dr Michael Moseley popularised the idea of intermittent fasting in the BBC Horizon programme, “Eat, Fast and Live Longer“, the “5:2 diet” has gathered many followers worldwide. What is the 5:2 diet? Intermittent fasting has been studied in animals since the 1930s. It has been shown to help mice lose weight (and keep […]

Want to beat food cravings? Hold your breath!

If you struggle to resist temptation or snacks then here’s a hot tip for you – simply holding your breath can boost your willpower enough to allow you to walk away! It might sound bizarre, but a series of 5 studies by Hung and Labroo (2011) confirmed that when people firmed up their muscles they […]

What Baby Gangnam Style can teach us about losing weight

With over 3.5 Million views so far, this video of 10 month old baby Benjamin being calmed by Gangnam Style so he can eat his lunch has certainly struck a chord with people. Apart from being cute and funny though, it also illustrates nicely how easily we can eat when distracted, which is something to […]

Christmas is coming, have you been naughty or nice?

With just a few weeks left until Christmas, we’re seeing two main types of people… to stay in keeping with the festive season, let’s call them “Naughty” and “Nice”. The “Naughty” ones have already resigned themselves to putting on weight this christmas, and have put their diet plans on hold until the New Year. They […]

DietAssist launches online programme

It’s been nearly a year in the making, but we are very pleased to announce that the DietAssist programme is now available to order online. DietAssist is the result of over 20 years experience in helping people stick to their chosen diet more successfully. Now available online for the first time, this unique 12 week online […]